
Sports Research gave me the chance to join an established creative team, share ideas, collaborate, and really focus on the graphic design side of the business. This is where I fell even more in love with packaging and the creative process around launching new products. It was also my first experience seeing my work come to life on a much larger scale, from everyday marketing to products sitting on shelves at major retailers.

Led the evolution of the brand across packaging, digital marketing, retail, and product launches into it's new brand identity.
Delivered design concepts for brand identity refresh as well as existing product lines.
Planned and art directed product and lifestyle photography.
Developed campaigns for product launches, e-commerce, email marketing and retail.
Merchandising displays, Amazon A+ content, and all around digital assets.
Managed creative projects from concept through production, collaborating with vendors and teams.





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