Sweet Sweat

Developed creative assets for product launches, guiding packaging updates and marketing campaigns from concept through launch.

Planned and art directed product and lifestyle photography, creating visual assets that strengthened marketing campaigns and e-commerce content.

Developed creative campaigns for product launches, digital marketing, retail, email, and social media, ensuring a consistent brand presence across every channel.

Designed packaging updates and product extensions while maintaining brand consistency across the entire product line.

Created Amazon A+ content, website assets, merchandising, retail displays, and digital marketing materials that strengthened the online and in-store shopping experience.

Supported the ongoing evolution of the brand through packaging, marketing campaigns, retail graphics, and promotional materials while maintaining a cohesive visual identity.